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Acres of Diamonds – Relationships by Design™
Category: Complete Works of Jim Cecil, Eric Ra...
In this chapter of Relationships by Design™, Jim Cecil details how to evaluate your most valuable assets--your clients and prospects.
How To Clone Your Best Clients
Category: Account-Based Marketing ABM, B2B, B2...
With just a flip chart, stickies, and some objective feedback, you can clone your best clients using this straightforward methodology that we’ve developed at Nurture Marketing.
How Categorizing Suspects, Prospects and Customers Can Unlock ABM’s Full Potential
Category: Account-Based Marketing ABM, Channel...
Account-Based Marketing (ABM) unlocks the data and intelligence about existing or similar customers to drive outreach that taps into their current and future needs.
How A Good Case Study Gets Prospects to “Yes”
Category: Case Studies, Clients, Content, Nurt...
A good case study gets your prospects to "yes," telling the story of existing clients' positive outcomes from working uniquely with you.
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